- Company: University of Southern California
- Position: Digital Brand Manager
- Location: Los Angeles, CA
- Website: juntaedelane.com
- Twitter: @JuntaeDeLane
Juntae DeLane is the Digital Brand Manager of the University of Southern California and owner of Juntae DeLane Consulting where he provides digital marketing strategy. His passions for digital marketing, trends, and creativity serve to further his quest to help entrepreneurs, start-ups and small businesses grow. As a passionate professional and digital native himself, Juntae’s unique blend of traditional marketing knowledge, combined with his expertise in innovative trends, have made him a sought-after campaign strategist and consultant.
Session Title: How Digging into the Data Will Give Your Social Marketing an Edge
Summary: Are you tapping into your social media data stream? Find out how to leverage the avalanche of data your customers are producing to gain actionable insight.
This session will outline a specific data collection strategy that will supercharge your social media campaigns. Learn how data will help you communicate better with consumers and move from being reactive to predictive.