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2017 Brand+Aid Conference Schedule

Tuesday, April 4, 2017
7:30-8:15
Registration and Light Breakfast (apples, bananas, oranges, assorted mini muffins, single serving yogurt cups, granola bars, orange juice, and coffee.)
8:30-8:40

Location: Main Hall

Welcome to Brand+Aid 2017
8:40-9:40

Location: Main Hall

"StorySelling: The Art of Getting Things Started"Jeremiah Dew
9:50-10:50

Location: Breakout Room

"Don't Shutter Away from That DSLR: Tips, Tricks, and Odd Lessons from an Industry Photographer" Timothy Brestowski, City of Arlington, TX

Location: Breakout Room

"One Look: Unifying Your Brand" Hannah-Beth Floyd, City of Arlington, TX & Melissa Entralgo City of Arlington, TX
11:00-12:00

Location: Breakout Room

"ShowTime: The Art of Promotion" Jeremiah Dew

Location: Breakout Room

"Building a Better Brand and Activating Ambassadorship" Beth Owens
12:00-1:00
Boxed Lunch
(Options: Ham and cheddar on white hoagie with lettuce and tomato. Turkey and Swiss on wheat hoagie with lettuce and tomato. Spinach and vegetable wrap with cheese and dipping sauce.) All boxed lunches served with pickle spear, chips, and cookie.
Sponsor Mingle
1:10-2:10

Location: Main Hall

"Making a Case for Investing in Digital"  Matt Carusona
2:20-3:20

Location: Main Hall

"Extreme Recreation Ahead: Practical Marketing Tips For Practically Insane Ideas" Rich Neumann & Ryan Hegreness
3:20-4:20

Location: Main Hall

iiPay: Innovation in Goverment Justin Snasel
Wednesday, April 5, 2017
7:30-8:15
Registration and Light Breakfast (apples, bananas, oranges, assorted mini muffins, single serving yogurt cups, granola bars, orange juice, and coffee.)
8:30-8:40

Location: Main Hall

Day Two Opening Remarks Lemuel Randolph, Arlington Parks and Recreation Director
8:40-9:40

Location: Main Hall

"Let's 'Hold On'" Peter Wood
9:50-10:50

Location: Main Hall

"Quit Preaching to the Choir: Diversifying your Marketing Strategy"Camarin Wannamaker
11:00-12:00

Location: Breakout Room

"Effective Strategies and Tools to Enhance Your Digital Marketing" Matt Carusona

Location: Breakout Room

"Express Yourself: Marketing Your Brand Through Storytelling" Ryan Hunt Mike Secrest
12:00-1:00
Hot Lunch
Chicken Fajitas, grilled chicken breast served on flour tortillas with sautéed peppers and onions. Side of refried beans and Spanish rice. Toppings bar consisting of shredded lettuce, pico de gallo, shredded cheddar cheese, sour cream, and bread pudding for dessert.
Vegetarian option:
Vegetable fajitas, sautéed peppers, onions, zucchini, squash, and mushrooms. Side of refried beans and Spanish rice. Toppings bar consisting of shredded lettuce, pico de gallo, shredded cheddar cheese, sour cream, and bread pudding for dessert.
Sponsor Mingle
1:10-2:10

Location: Breakout Room

"Neptune Radio: Your Own Live Radio Station" Eric Jontra & Stephanie Hee-JohnstonDerek DeBusk

Location: Breakout Room

"Design Like A Pro, for Minimal Dough"Adrian Newman
2:20-3:20

Location: Breakout Room

"What do Hamilton, the Tonight Show, and National I Love Lucy Day have to do with water?" Arianne Shipley & Stephanie Zavala

Location: Breakout Room

"Cracking the Code: Demistifying Google Analytics" Camarin Wannamaker
3:20
Snack/Network
3:20-4:20

Location: Main Hall

"Public and Private Branding and Marketing of Programs and Facilities" Kelly Eddlemon & Brandon Huether &Chelsey Lamar & Michael Hays
Last modified onMonday, 20 March 2017 22:05
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